Thanks, we are trying to improve on the documentation and any suggestions are welcomed. These new guides we now have are mainly a central location to pull all the current documentation together.
In regards to modules used on this template, we do have these listed in the guide with links on how to generically set each of them up.
If you aren't creating a fresh site and you can't use the Site Shaper then we recommend doing the following. Install the Site Shaper into a sub directory and setup your site off of this. You can just copy and paste into the current site you are developing.
On our custom code page for each demo we try to add all the configurations for the frontpage layout. For the "City Background Tab Show" just look at the below tutorial under "Tab Show Icon Mode":http://www.shape5.com/demo/charlestown/index.php/tutorials-menu-48/custom-code-for-this-design